Category Archives: Uncategorized

Rustic window display I think this display is working very well. The store obviously is more rustic and simplistic yet chic. I think the store is doing a great job at targeting their consumers. Their consumer is someone who likes to dress simple but cute has free spirit that enjoys being in nature. While allContinue reading “Visual Merchandising Analysis #4”

For this project instead of visually analyzing store displays seen online my classmate and I went out and evaluated one at the mall. The store we chose was Spencer’s at Eastland Mall in Bloomington, IL. Atmospheric Elements used in the store: Design Elements used: Space: The floor layout utilizes most of the store space leavingContinue reading “Fashion Promotion Choice Presentation”

For this blog post I want to analyze stores with which I had no prior knowledge on anything relating to their brand making my analysis less bias. Unknown store I think this display is working well in a lot of ways. Firstly, i really enjoy that the mannequins are in three. Personally, i think groupingContinue reading “Visual Merchandising Analysis #3”

Coach New York – January 2020 This window display is celebrates their as well as one of Coach’s earliest and most influential designers Bonnie Cashin. My eyes were instantly drawn to the big text on the front box which made me want to know more. Cashin led in forwarding Coach’s design elements on their handbagsContinue reading “Visual Merchandising Analysis #2”

Dior Window Display January 2020 in London This display is being used to showcase Dior’s latest Resort 2020 collection. This collection pulls inspiration from the Moroccan city of Marrakesh. The display utilizes a large backdrop that covers all the walls and floor of the display. The backdrop uses primarily indigo, yellow and white to createContinue reading “Visual Merchandising Analysis #1”

I created this blog because I will be analyzing various fashion window displays and incorporating my knowledge from my FCS 368/468 courses. Throughout the semester I will post photos will my thoughts and analysis of the store displays.